WhereTheTruck.At
Full-stack web platform and iPhone app for locating gourmet food trucks across Australia
Full-stack web platform and mobile app for food truck discovery across Australia
Role
Technical Co-founder & Developer
Duration
2013-2015
Funding
Outcome
Successful Business Sale
Key Features
🌐 Web Platform
WordPress-based website with custom APIs for food truck location management
📱 iPhone App
Native iOS application for real-time food truck discovery and tracking
💰 Crowdfunding
Successfully funded development through Pozible crowdfunding campaign
📰 Media Coverage
Significant press attention and market validation leading to business acquisition
Technical Implementation
Backend: WordPress platform with custom API development for location and vendor management
Mobile: Native iOS application with real-time location tracking and push notifications
Integration: API connections between web platform and mobile app for data synchronization
Startup: Full technical leadership from concept to market launch and business sale
Impact & Results
🚀 Product Launch
Successfully launched web platform and iOS app to market
💰 Funding Success
Completed crowdfunding campaign for development resources
📰 Press Coverage
Generated significant media attention and user adoption
🎯 Business Sale
Successful exit through business acquisition in 2015